WHY IT Prices: Casandra Matej will commence her new place on February 1, 2021. —Codie Liermann, Associate Editor
Stop by Orlando announces right now the hiring of new President and Chief Govt Officer Casandra Matej (Maht-AY) to guide the location marketing and advertising group of the most visited vacation spot in the country and Theme Park Capital of the World.
The not-for-earnings trade association is accountable for branding, internet marketing and providing the Orlando spot globally to attract leisure guests and conferences and convention company for nearby financial effect. Its customers depict 1,200 organizations comprising every segment of Central Florida’s tourism community.
Matej provides around two decades of experience in the tourism market, like most not too long ago serving as president and CEO of Check out San Antonio as a main determine in the growth of the region’s hospitality field. Through her eyesight, Go to San Antonio attained file highs in conference revenue and marketing and advertising systems and united the destination’s customer knowledge by acquiring just one of the largest tourism ambassador plans in the place.
She also has beforehand served as an industry chief in the two spot and company arenas, together with VisitDallas, Starwood Lodges & Resorts Throughout the world and Hyatt Inns.
“It’s remarkable to have an individual as gifted and seasoned as Cassandra just take the helm at Pay a visit to Orlando,” reported Orange County Mayor Jerry L. Demings. “We at Orange County Govt welcome the whole Matej loved ones to Central Florida, and glimpse ahead to continuing the eyesight and spirit of innovation, collaboration and inclusion with Cassandra and the group at Check out Orlando.”
“We are thrilled to welcome Casandra in this considerable management position for Orlando’s tourism field,” claimed Brian Comes, chairman of the board for Go to Orlando. “She is known in the sector as a strategic chief with an potential to collaborate in the course of the location, and her power, eyesight and marketplace working experience will be specially significant as our place moves to get better from this complicated time.”
Matej has long been an active chief driving tourism on countrywide, point out and local amounts, at present serving on the Board of Administrators for the U.S. Travel Association and formerly Places Intercontinental, as very well as past chairman of the Texas Travel Sector Affiliation. Meetings & Conventions Journal named her to its list of Leading 25 Girls in the Meetings Industry. In addition to a lot of awards across tourism, she also has been identified for supporting community company, women of all ages in leadership and philanthropic communities.
“Orlando is the epicenter for all items travel and tourism, and I look forward to representing this unbelievable destination the place imagination will come to everyday living,” reported Matej. “I am honored to have been aspect of the seismic changes that united and grew the distinctive San Antonio tourism market, and to now serve the Orlando place, which is regarded all around the environment for its spirit of innovation and collaboration. It is crucial that Orlando thrives not only locally but in healing the nation, and I am psyched about functioning with the Take a look at Orlando professionals to make a distinction for the industry and group.”
Matej assumes her new placement Feb. 1 and will quickly be joined by her spouse and two small children as they relocate to Orlando.
Source: Visit Orlando press launch.
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