UN, Turkish vacation huge spearhead submit-pandemic sustainable tourism
The United Nations Development Plan (UNDP) and a primary Turkish journey and leisure company, Jolly, are spearheading sustainable tourism routes in Turkey as the COVID-19 pandemic prospects additional vacationers to decide for choices these types of as caravanning and ecotourism.
Speaking solely to Anadolu Agency (AA), Mustafa Ali Yurdupak, the inclusive and sustainable growth portfolio supervisor at the UNDP Turkey, explained, “We will operate on blazing the way for sustainable tourism routes beneath the medium-expression aims of the ‘Mirasım Türkiye’ marketing campaign.”
The Mirasım Türkiye (My Heritage Turkey) campaign, released by Jolly virtually three many years back, aims to support protect Turkey’s rich heritage and pass it down to potential generations.
The venture is searching for out alternate options to beach front-based mostly tourism that will also aid reward area economies, Yurdupak spelled out.
“We will work on (figuring out) when we acquire a tour group, how can a route which includes quite a few legs be set alongside one another? Which geographic regions really should be prioritized?” he extra.
The campaign’s short-expression aim is applying electronic tools to develop an understanding of “accountable tourism” among the small children and their family members, he underlined.
In the prolonged run, the campaign aims to improve the institutional capability of tourism companies with the target of sustainability and to launch exclusive attempts towards these sustainable tourism routes, he famous.
These endeavours will elevate consciousness amongst visitors, recognize regions for improvement and create steps to be taken, he reported.
Turkey’s benefits
The UNDP claims the project will be an incubator for scaled-up projects to be made with the assistance of partners such as the authorities and applicable nongovernmental organizations (NGOs), Yurdupak stated.
Noting that UNDP Turkey has by now been carrying out tasks in the discipline of tourism, he reported: “With this accrued experience and know-how, our familiarity with implementation companions, and an worldwide pool of specialists, the UNDP is the proper spouse for any organization or NGO that needs to function in the field of sustainable tourism.”
When compared to other nations, Turkey enjoys an gain since it took motion early, inspite of adopting tourism-centered progress relatively late, said Yurdupak.
“Turkey’s next gain is the tremendous diversity of Anatolia,” he discussed, referring to the broad geography of Turkey, ranging from snowy peaks to coastal plains and complicated canyons, with every thing in involving.
“In other words, this is a region wherever an extraordinary variety of options can be made for ecotourism, for sustainable tourism locations.”
Youngsters to guide
Mert Vardar, the CEO of Jolly, explained the marketing campaign aims to raise consciousness of sustainable tourism amid a growing population, the erosion of standard cultural heritage and advancing local weather transform.
Later, the challenge will express the awareness of sustainable tourism for the interlinked price chain of tourism this sort of as cruises, transport firms, accommodations and travel businesses, he stressed.
“We started off drafting how to produce little one-friendly routes in quite a few regions with the UNDP,” he noted, introducing that these will be unveiled in the coming several years.
Yasemin Develioğlu, Jolly’s promoting director, stated their company has been performing to advertise Turkey’s pure, historic and cultural treasures, these kinds of as handicrafts, that are in risk of getting misplaced.
“This year, our cooperation with the UNDP will be certain that purely natural and cultural values are preserved and passed down to foreseeable future generations,” she mentioned.
In individual, boosting kid’s consciousness of the industry of sustainable tourism will change families’ awareness of sustainability challenges, and in convert, society’s way of hunting at things, she stated.
She extra that having maps, movies and other instructional material aimed at child tourists have already been posted on the mirasimturkiye.com web page.
