Ascend Lodge Collection Celebrates 200th United States Opening With Pacific Northwest Journey For Attendees | Condition

ROCKVILLE, Md., March 15, 2021 /PRNewswire/ — Choice Motels Intercontinental, Inc.‘s (NYSE: CHH) Ascend Resort Assortment has arrived at a substantial milestone with the opening of its 200th domestic hotel, as very well as the 3rd Ascend Selection vacation resort for Lincoln Asset Administration, marked by the addition of the Lincoln Sands Oceanfront Vacation resort in Lincoln Town, Oregon. A world portfolio of vacation resort, boutique and historic accommodations, Ascend is the industry’s 1st and largest comfortable brand name. So significantly this calendar year, the upscale brand has welcomed a selection of inns throughout the state to its portfolio such as The Landon Bay Harbor-Miami Seaside and Lyric Resort West Conclude, as very well as 22 on line casino resorts through a latest strategic agreement with Penn National Gaming.

“We’re proud of groundbreaking the tender model strategy in our sector, and eclipsing 200 U.S. lodges is not only an incredible accomplishment for Ascend, but signals the progress the model has maintained considering the fact that its inception. I cannot feel of a lodge that improved illustrates the essence of what the Ascend Lodge Selection embodies than the Lincoln Sands Oceanfront Vacation resort, which presents upscale facilities and a quaint Pacific Northwest, beach city character to satisfy guests’ travel curiosity,” claimed Janis Cannon, senior vice president, upscale models, Alternative Lodges. “We look forward to extending Ascend’s management situation as the major delicate brand in the business so even extra friends can experience the attractiveness and attraction of these special attributes — whether which is on a Lincoln City, Oregon beach front, in the heart of Midtown Manhattan or in famed Gettysburg the place record will come to everyday living.”

The newly renovated all-suite Lincoln Sands Oceanfront Vacation resort is located at 535 NW Inlet Ave. alongside the Oregon coastline. As a person of the only resorts with direct seashore access in the location, the residence spots visitors actions from beautiful seaside sights and minutes from top rated procuring at the Lincoln Metropolis Stores and the Chinook Winds Casino. In addition to miles of picturesque shorelines nearby, outdoor enthusiasts can get a hike up God’s Thumb at The Knoll, love a tranquil wander through nature at the Connie Hansen Back garden Conservancy, or go on a whale seeing tour in Depoe Bay. The town of Newport, with its world-class aquarium and spectacular lighthouses, is also significantly less than 30 miles away.

Friends of the Lincoln Sands Oceanfront Resort can enjoy the next features:

  • Roomy guestrooms, which includes standard and apartment-fashion suites with fireplaces, two-individual soaking tubs and rain shower heads.
  • Calendar year-round heated out of doors pool, very hot tub, sauna, and stunning patio with gas grills.
  • Complimentary hot breakfast and fresh new baked cookies and salmon chowder served each and every night in the lobby.
  • Onsite sundry store, visitor laundry facility and exercise home.
  • No cost Wi-Fi throughout the resort and a absolutely outfitted company centre.

“We are thrilled to celebrate this significant milestone for the Ascend Hotel Selection. Selection created this market groundbreaking system to satisfy the rising have to have between upscale independent entrepreneurs who wished to sustain their independence, but knew they would reward from Choice’s business-main technologies and sturdy distribution and reservation channels,” said Mark Shalala, senior vice president of progress, upscale brands, Decision Resorts. “The ongoing growth of Ascend is a testament to our outstanding house owners who do a wonderful occupation leveraging these assets and delivering truly genuine, local experiences, though maximizing the profitability and price of their asset. The scale we have been in a position to reach is because of to the achievements our entrepreneurs have professional, and with a lot more than 60 inns in the growth pipeline, we count on this advancement trajectory to go on.”

The Lincoln Sands Oceanfront Vacation resort is owned by Lincoln Asset Administration, a privately-owned lodge management firm with a track record for progressive and thriving assets management and progress.

“I selected to changeover this resort to the Ascend Resort Collection because they are not prototypical properties. The manufacturer definitely provides me the flexibility to embrace the local space and character of the lodge. The Lincoln Sands Oceanfront Vacation resort is a good illustration of that, with its attraction that flawlessly satisfies the local community although featuring company top-notch features and an perfect place to working experience the pure miracles that surround it,” stated Torre T. Morgal, president and CEO, Lincoln Asset Administration. “With above 14 Decision-branded lodges in Lincoln Asset Management’s portfolio, Decision has been a incredible teammate by means of my 23 years functioning with them, giving the help and applications to travel returns and brands that attendees appreciate. I’m happy to be a part of this distinctive minute for Ascend, as this hotel marks my 3rd with the brand and my 14th Option-branded lodge total.”

Ascend resort guests can participate in the award-winning Selection Privileges loyalty system, rated a prime hotel loyalty system by both equally Usa Today’s 10Most effective Readers’ Selection Awards and U.S. News & Environment Report. Preference Privileges membership is cost-free and presents fast benefits and exceptional member rates for all those who ebook immediately at www.choicehotels.com.

All Decision-branded motels are collaborating in Commitment to Clean, an initiative that builds on the robust foundation of franchisees’ longstanding commitment to cleanliness with increased education and ideal methods for cleansing, disinfecting and social distancing. For more data on Determination to Clean up, take a look at https://www.choicehotels.com/about/motivation-to-clean up-inns.

Ascend Resort Collection®: Enable the Desired destination Arrive at You.

The Ascend Lodge Collection global portfolio of independent vacation resort, historic and boutique inns is section of Choice Inns, one of the world’s most significant top hotel companies. Identified as the lodge industry’s first “comfortable brand name” idea, there are a lot more than 315 Ascend Hotel Selection attributes all over the world, which includes in France, the United Kingdom, Denmark, Finland, Ireland, Norway, Spain, Sweden, Turkey, Australia, Canada, Ecuador, and all over Mexico, the Caribbean and Central America. Membership with the Ascend Lodge Selection allows distinct, independent qualities to achieve a world wide presence whilst preserving their neighborhood allure. For more facts, take a look at www.choicehotels.com/ascend.   

About Alternative Accommodations®

Decision Motels Intercontinental, Inc. (NYSE: CHH) is one particular of the largest lodging franchisors in the earth. With a lot more than 7,100 lodges, representing nearly 600,000 rooms, in around 40 nations around the world and territories as of December 31, 2020, the Choice® relatives of hotel models give company and leisure vacationers with a variety of high-quality lodging solutions from constrained services to whole-provider accommodations in the upscale, midscale, extended-remain and overall economy segments. The award-successful Choice Privileges® loyalty program features members advantages ranging from everyday benefits to outstanding experiences. For more information and facts, take a look at www.choicehotels.com.  

Forward-Hunting Statement

This conversation includes “ahead-looking statements” about upcoming activities, which includes predicted improvement and hotel openings. Such statements are matter to several dangers and uncertainties, which includes construction delays, availability and price of financing and the other “Chance Variables” described in our Yearly Report on Form 10-K and our Quarterly Experiences on Sort 10-Q, any of which could bring about true final results to be materially unique from our expectations.

Addendum

This is not an giving. No supply or sale of a franchise will be manufactured other than by a Franchise Disclosure Doc initial filed and registered with applicable state authorities. A copy of the Franchise Disclosure Document can be attained as a result of speaking to Alternative Resorts Intercontinental at 1 Choice Lodges Circle, Suite 400, Rockville, MD 20850, [email protected].

© 2021 Option Hotels Intercontinental, Inc. All rights reserved.

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